UX & store audit

Know exactly what to fix — and in what order.

An expert review of your Shopify store’s UX, conversion, SEO, speed and apps, delivered as a clear, prioritised action plan.

E-commerce brands served
1000+
Shopify Partner since
2018
Global time zones
4
Average client rating
5.0

What's included

One audit, every angle.

  • UX & usability

    Navigation, search, filters and product pages reviewed against ecommerce best practice.

  • Conversion review

    Funnel analysis showing where shoppers drop off and why.

  • SEO health check

    Indexing, duplicates, structured data and on-page SEO assessed.

  • Speed & Core Web Vitals

    The scripts, apps and assets slowing your store, ranked by impact.

  • Accessibility

    Key WCAG issues that block customers and create legal risk.

  • Prioritised roadmap

    Every finding ranked by impact and effort, with a recommended fix.

Our approach

An audit you can actually act on.

03principles behind every project

  1. Evidence, not opinions

    We combine your analytics with expert review and real-device testing, so every recommendation is backed by data and explained in plain English.

  2. Ranked by impact

    You get a roadmap — quick wins first, bigger projects after — with effort estimates, so your team or ours can start straight away.

  3. From findings to results

    Act on the audit with conversion rate optimisation, speed optimisation or Shopify SEO. Planning a redesign? The audit becomes the brief for Shopify web design.

How we work

How we deliver UX & Store Audit.

  1. 01

    Kickoff

    Goals, known issues and analytics access agreed.

  2. 02

    Data review

    Analytics, funnels and search data analysed.

  3. 03

    Expert review

    UX, SEO, speed, accessibility and apps reviewed on real devices.

  4. 04

    Roadmap

    Findings prioritised by impact and effort.

  5. 05

    Walkthrough

    A live session to explain findings and answer questions.

Is this right for you?

An honest answer before you get in touch.

A good fit if

  • Sales have stalled and you are not sure why
  • You are planning a redesign or migration and want a clear brief
  • You have inherited a store from another agency
  • You want an outside view before investing more

Probably not yet if

  • You already know exactly what to fix — go straight to the work
  • The store is brand new with little data to analyse
  • You need someone to implement today, not a plan

Before you commit

What usually goes wrong.

Most problems are cheap to prevent and expensive to find later. This is what we watch for.

  1. 01

    Audits that only list problems

    Fifty issues without priorities leave you stuck.

    How we avoid itEvery finding is ranked by impact and effort.

  2. 02

    Relying on automated scores

    Tools miss context, like why customers actually hesitate.

    How we avoid itExpert review on real devices backs up every tool.

  3. 03

    Ignoring the app stack

    Unused apps cost money and slow the store down.

    How we avoid itEvery app is reviewed for cost, speed and purpose.

  4. 04

    Missing the SEO basics

    Duplicate URLs and indexing problems hide good pages from Google.

    How we avoid itIndexing, schema and on-page SEO are part of every audit.

  5. 05

    Findings nobody can act on

    Jargon-heavy reports end up in a drawer.

    How we avoid itA walkthrough session explains every recommendation.

Compare

A free scan versus a proper audit.

A free scan versus a proper audit.
Compared onAutomated scanHeseven store audit
What it checksA handful of technical scoresUX, conversion, SEO, speed, accessibility and apps
ContextNone — same advice for every storeBased on your analytics and customers
PrioritiesLong unranked listRanked by impact and effort
OutputA scoreA roadmap you can act on
SupportSelf-serveLive walkthrough with the team

Ways to work together

Start small, or hand us the whole thing.

  • 01Fixed fee

    Store audit

    A complete review with a prioritised roadmap.

    • UX and conversion
    • SEO and speed
    • Walkthrough session
  • 02Project

    Audit and fix

    The audit, then our team implements the top fixes.

    • Everything in the audit
    • Quick wins implemented
    • Before-and-after check
  • 03Monthly

    Audit into growth

    Start with the audit and keep improving month by month.

    • Quarterly re-audits
    • Monthly improvements
    • Progress reporting

Client stories

Don't take our word for it.

  • “Heseven rebuilt our store from the ground up. It is faster, easier to manage and our conversion rate jumped within the first month.”
    Grenla · Founder
    Conversion
    +38%
    To launch
    5 wks
  • “Clear communication, on time and genuinely invested in our results. They feel like part of our team rather than an agency.”
    ModMyCar · Managing Director
    Page speed
    +22%
    To launch
    3 wks

FAQ

UX & Store Audit: questions, answered.

What does a Shopify store audit include?

A review of UX, conversion funnel, SEO, site speed, accessibility, apps and tracking, delivered as a prioritised action plan.

How long does a Shopify audit take?

Usually around two weeks from kickoff to the walkthrough session.

What access do you need?

Collaborator access to your Shopify store and read access to analytics and Search Console.

Do I have to use Heseven to implement the fixes?

No. The roadmap is yours to use with your own team, a freelancer or us.

Is an audit worth it before a redesign?

Yes. It shows what to keep, what to fix and what to rethink, so the redesign solves real problems and protects your SEO.

Keep reading

Everything around UX & Store Audit.

Let's talk

Tell us about your UX & Store Audit project.

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  • A senior specialist, not a sales team
  • No obligation, no hard sell

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